Overview

Lead Marketing Research Teams

SMstudy® Certified Marketing Research Specialists facilitate well-planned marketing research methods to measure factors that can drive better corporate decision making and in turn more decisive marketing actions. SMstudy® Certified Marketing Strategy Specialists demonstrate how marketing research findings assist the marketing team conceptualize and finalize product features as well as other components of a company’s Marketing Strategy. Specialists also test multiple marketing hypothesis in order to better understand consumer behavior, define metrics for marketing efforts, and track and improve marketing activities.

Successful candidates will be awarded the SMstudy® Certified Marketing Research Specialist certification by SMstudy® after passing the exam.

SMstudy® Certified Marketing Research Specialist
$450
Prerequisite Experience Prerequisite Education Target Audience
3 years work experience Study of all processes from SMstudy® Guide – Marketing Research book and 20 mandatory educational hours. Sales and Marketing Professionals

Audience Profile

This certification is appropriate for Sales and Marketing Professionals interested in becoming a Marketing Research Specialist.

Prerequisites

Candidates should have a minimum of three years work experience. It is preferable to complete the SMstudy® Certified Marketing Research Professional certification and study all processes in the SMstudy® Guide – Marketing Research book before applying for the SMstudy® Certified Marketing Research Specialist certification.

Duration Validity

180 Days from the date of purchase

What is included?

Online + Mobile App

  • 100+ courses
  • Videos, Study Guides
  • Chapter Tests
  • Important terms and concepts
  • SMstudy Mobile App

Certification Exam Format

  • Multiple choice
  • 140 questions
  • No negative marks for incorrect answers
  • 180-minute duration
  • Proctored online exam

Physical Certificate (Please note: Average duration of shipment delivery is 10-15 days)

How to earn Specialist Level Certification

  1. Take the exam
    1. Schedule the two hour proctored exam. You need to submit relevant documents (if required).
    2. SMstudy® verifies the application; confirms the exam date & time.
    3. Take the two hour proctored exam online.
  2. Upon successful completion of the exam get an online certificate.
    1. Your name will be added to the SMstudy® Certification Registry.
    2. The physical certificate will be shipped to you.
    3. If you are unable to pass the exam, you can schedule again by paying $50.